Automotive & F&B
One group, three brands, one digital partner
Social media, branding and photography for the Belady group — Belady Rent A Car and its restaurants El Akeel and King Fish — three distinct audiences held to a single brand standard.
The challenge
One Qatari group operates across two industries: Belady Rent A Car, the Egyptian restaurant El Akeel, and the seafood brand King Fish. Each serves a different audience with different buying triggers — yet all three needed a digital presence that reads as premium, consistent and unmistakably Belady.
Our approach
One brand system, three voices
A shared visual and editorial system lets each brand speak to its own audience while signalling that all three belong to the same trusted group.
Shot in Qatar, never sourced from stock
Our Gulf production network photographs the actual fleet, the actual dishes and the daily catch — the proof of authenticity Qatari buyers look for before they book or order.
Always-on bilingual social
Arabic and English content and reels across all three brands, scheduled against demand cycles, seasons and local occasions rather than a generic calendar.
The outcome
- A coherent, premium presence across the rental business and both restaurants.
- A content engine that keeps all three brands visible through every season.
- A multi-year partnership spanning automotive and F&B under a single group.
- A flagship reference for both our automotive and F&B practices.
“Startip has looked after our digital presence across Belady — the rental company and our restaurants — for years. They are professional, consistent, and treat our brands like their own.”
Let’s build
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